August 2012 was post London Olympics, so maybe also a big boost from the success in the velodrome (i.e. searches may reflect people watching the sport as well as people interested in riding themselves - no similar boost in 2016 though, although maybe people knew what a track bike was by then?).
August 2012 was post London Olympics, so maybe also a big boost from the success in the velodrome (i.e. searches may reflect people watching the sport as well as people interested in riding themselves - no similar boost in 2016 though, although maybe people knew what a track bike was by then?).