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I think it's 11 years ago now. You could count the number of commercially active bikepacking bagmakers on the fingers of a ninja turtles hand back then!
Carousel design works were one of the top two back then and most people have probably never heard of them. :)I give Eric Parsons from Epic designs (now revelate) full credit for inspiring those bags though!
Serious question, what year was the ChocolateDonkey setup? I know it was finished shortly before the infamous camping trip and years before I saw anything remotely similar on a bike?