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@NurseHolliday
Their website is shite.
The only way to see their lineup is click on "Shop Bikes" and under that, two of their frames/bikes aren't links to a page about them, it's a page to making a deposit on ordering one.
I'm sure they don't need any help and probably have all the orders they'll ever need, but I think they'd really benefit from a page called "Our bikes" and move any ordering aspect to a "shop" or "order" page. "Our bikes" can have a tonne of marketing guff that people like us lap up and drool over and build a steady base of people who desire their bikes with the hope that a decent % will convert.