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I've met plenty of hipsters that don all sorts of garb that suggests some kind of labour occurring, from post bags to roadwork jackets to lumberjack shirts-it's just not remotely relevant to whatever it is they actually do, be it microblogging how to make your own oat milk or recontextualising someone else's creative output just enough to stick their watermark on it... for further reference see: Mamnick.
ftfy