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Yeah. Have a look at what equivalent properties have sold for in the area. You can tell if they are over / under estimating.
They will try and appeal to your greed, which basically means listing it at a high price that it won't sell at, a period of frustration, then a reduction in price to a realistic level.
Or you could just go in at the right price to start with.
Three agents over at the weekend. One was useless, another wanted to price the flat 10k lower than the first in order to get bodies through the door. Don't know what to make of that, I struggle to see it jumping 10k over asking. Seemed to speak sense otherwise. Is this a trick to get it on and off the books as quickly as possible?