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  • Last night I only got the Watchfinder one. Each and every break, just the one terrible advert. There he goes with his fake looking watch, crappy gloves and fancy Claris groupset. I quite look forward to it as a moment of light relief from the action.

    Still going to buy my watches from Argos though.

  • You can imagine the convo with the ad. company

    "Yes Tarquin, I see what you are going for, but why waste money getting a Pro cyclist - yes I know it might be more authentic but how much difference will it be if they shave their legs or not - the CEO's brother Ken is free and he's got a fancy bike he can bring along. No, no, he's quite thin. It'll be fine"

  • I like to think there was a mix up, and the cyclist and bike they arranged for filming didn't show. Quickly, thinking on their feet, they pop down to Halfords, drop £200 on a bottom spec Apollo and grab some gloves from the reduced bin, before heading back and wrapping up the shoot.

    Bingo -it's in the can!

  • "No, pro mechanics definitely turn the bikes upside down and balance them on the bars and saddles all the time when fixing them"

  • "yeah it's a racing bike, it's got those skinny tyres"

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