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  • @Mikenetic, what's the typical margin for a complete bike? It's probably very different depending on brand, but what's the rough range?

  • +/-30%, 40 if you’re lucky.

    In my opinion a service based model is only sustainable with minimal overheads, servicing is labour intensive, requires decent staff, space and tools etc... with inner city overheads going the way they are, I can’t see how you could survive on servicing and the odd P&A sale. I agree about providing a curated selection of products, but (IMO) if things carry on as they are, folding bikes and ebikes are the areas where growth and profit will occur. You’ll still sell the odd road or gravel bike, but ebikes and decent folders are to today what the MtB was to the 90s and the road bike was to the 10s.

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