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You're trying to display a website as a picture (which doesn't work). The website you tried to embed doesn't allow you to copy the image address/location (possibly due to copy right reasons), so people will have to visit te website themselves: http://podia.cc/a-day-with-francesco-moser/
Edit: Looks like you can copy the image address/location, by right-clicking the thumbnail (little picture preview) and clicking Copy Image Address/Location from there (and then embedding the image picture as explained earlier):