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If you are super keen on the boycott then remember they haven't spun off their businesses yet, they need #buyers first. And not to be Negative Nancy, but there's not really a way to know if it's down to public pressure, or actual accounting reasons, eg Giro and Blackburn have a load of debt on their books, so if Vista sells the company they get rid of the debt and (for example) post the removal of debt as profit in their annual accounts.
youramericanlover-
Man, why d'you have to harsh my buzz? Point taken, but as the story notes, the Vista annual report now has a line in the future risks bit about negative commentary and boycotts that wasn't there in previous years. Just a counterpoint to the idea that consumer pressure has no impact/will only affect the innocent &c.
Thrustvector
Looks like I can consider Giro and Blackburn kit in good conscience again: http://road.cc/content/news/241114-us-guns-and-ammunition-firm-sell-its-cycling-accessories-businesses
Almost looks like consumer pressure can have a measurable effect, no?