• Your monitor is lit up from the back, paper is not. The only "true" measure of how bright your picture is using the eyedropper tool to measure RGB values. Or print test prints.

  • Fair enough. I think your college was saving energy! Only when specifying stock do you know what tone the paper will be.

    I’ve always put the monitor on full brightness and presented visuals (overlay onto a tone appropriate for the stock). Then test prints because (as you point out) only tests really matter.

  • We used two kinds of printers with each their own paper stock, so I guess it might have been an experiential brightness value.
    And on one of the printers you had to add a subtle layer of magenta and/or blue to all your images to compensate.
    All this talk of printing makes me want to buy a proper printer.

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