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dancing james-
I can't vote in America.
But I'm not sure why I should be particularly bothered about domestic US politics anyway. Any more than I take a keen interest in Belgian, Zambian or Mongolian domestic politics, for example. If the citizens of the US want to have stupid laws, and vote for people who vote through stupid laws, then that's their business.
Brommers
It’s interesting to me that Giro profits support the NRA. I’m not alone. It’s not ok to wish the same info reaches others?
The idea of mass job losses is silly. Giro doesn’t manufacture anything does it? The money stays within cycling when choosing a different brand. The consumer still consumes, helmets and shoes still get bought. Giro are unlikely to lose significant market share as a direct result of actions by The Radavist - what percentage of global Giro helmet customers follow that blog do you think?
The value of Prolly to the brand is as an incubator for ideas/direction. Indy blogs are heavily referenced when developing products to meet new trends. And are followed by those in the industry.
As I said in my initial post what is missed is the potential to influence Giro talent. If being associated with gun brands is working against hiring for your business (Giro in this instance) then that has a knock-on effect on the value of gun brands in a portfolio.