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No, the actual strategic value is pretty low aside from showing patrol routes/where they do PT
Well, maybe in broad terms, but not at the individual level. You just need to find the associated segment, look at the people on the leaderboard, trace them to their home area (when they're back from duty), and take them out... (If you're a disgruntled bad person)
No, the actual strategic value is pretty low aside from showing patrol routes/where they do PT. It's just an interesting consequence of modern social media and data tracking. There's no way the army would condone their soldiers tracking and broadcasting their precise location and the soldiers themselves might think its fine since they're uploading to a private account until something like that heatmap gets released.
It reminds me of when, during the annexation of Crimea, russian soldiers were posting selfies on VK not realising their phones were geotagging the images. You could look at the EXIF data and get their exact coordinates.