• Silly, but serious question. If you cannot decide which watch to buy, what criteria do people normally use to decide? I'm hung up on several watches and I simply cannot decide. I've been to shops loads in the last few weeks to try stuff on and I am so stuck. First world problem but they all make me smile equally when I put them on - just cannot decide.

  • On top of all other considerations from others I'd also ask:

    Can you afford to use/lose/break it - will you wear it daily in all conditions, or is it only for special occasions? Afford not necessarily in the financial sense either.

    Do you have (a) significant other(s) that can sway opinion?

    Also, which one fits comfortably under/with the clothes you wear?

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