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  • @finger_jockey

    Considering this project is supporting the forum, the thread should be a sticky on the homepage/latest, rather than it being buried in the Cycling Club thread. Need to maximise visibility to get those orders.

    Added to the front page.

    Though jersey production has nearly always been a loss maker... either we lose money because they're under-priced and the quality and unit cost was too high, or we failed to remember to charge VAT, or we got both of that right and went for lower unit cost by making more and had left overs (meaning we lost money again).

    This time around they are basically break even. The margin is so slight, that it's really for all of you.

    Money for the forum comes from donations (majority), affiliates (some). T-shirts and caps make good margin, so those work... but they're a bit of a faff to make. The forum historically has made more money from a single £10 cap than a single £75 jersey, and we're more likely to sell them all even if we order extra.

    The jerseys are for you.

    Donations are what pay for the site.

  • If the unit cost of a cap is above £5 (inc VAT) do not do it.

    It's not worth it. Just go to Apis directly.

    All you'll be doing is giving the majority of revenue to a third party, and making virtually nothing for the forum.

    There is also almost no point making low volume runs of caps, you need to start at 250+ to get that unit price down.

    If you want to know why caps have not happened, it is simply that the economics are not there. Even at <£5 unit price you need to factor in a 5% wasteage as some will be low quality and cannot be sold (or will be refunded and replaced), and you won't be posting them recorded as the value is low and some will go missing, etc.

    You cannot cut the numbers too close... you must produce a large run, at a low price, and aim for a retail price of minimum £10, with P&P on top.

    Only then, will a few quid per cap actually end up back as the forum as a donation... and that will only happen when all 250+ have been sold (because until you've broke even you've not actually made any profit).

    It's harder than it looks, and it's easy to just make caps and to have no actual money to show for it (the Milltag or other kit producer route).

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