Taxis - Black Cabs, Uber, Illegal Cabbies

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chez_jay in reply to @The_Seldom_Killer

At a point, market share will stabilise, development will tail off and it will increase its prices and margins accordingly and be able to recoup its initial losses with a minimal decline in drivership.

Or investors may decide that prices cannot ever be increased enough to recoup or stem losses, without losing market share, and the company would disappear overnight.

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boristrump in reply to @chez_jay

Possibly. But if they're tapped into the global business (profits) you could imagine that there will always be more relaxed markets where Uber can keep all their costs to an absolute minimum so as to more or less guarantee a return for the more clued-up investors (as opposed to the muppet investors who get fleeced with a bad deal).

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