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From the Omnis 'Contact Us' page; 'Omnis provides complete exterior building solutions. We work with all members of the project team; Architects, Main Contractors, Sub Contractors and Distributors.'
Omnis will probably have a separate sales force attempting to persuade all those involved in specifying materials, even offering CPD,
http://omnisexteriors.com/training-and-cpds/and, a field sales force dealing with the specialist sub-contractors who actually bolt the cladding to the building exterior.
There is probably also a Field Tech Service function to help the sub-contractor when the proposed solution proves problematic on-site.Every project will be tracked from initial notification, through the specification, through to the Tender through to the physical Supply of material.
To think the first that Omnis heard of the Grenfell Towers refurb project was when they received a phone call for '2500M2 of generic cladding', is to misunderstand the Construction Industry supply chain.
I think expecting a supplier to second guess the requirements of a project which will employ a large number of specialists is optimistic and unrealistic.
If they'd misrepresented the products that's one thing. Expecting them to have in depth knowledge of every customer's project is another.