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It's great to see people live by their principles. I do likewise and have been boycotting WH Smith since 1996 when I purchased a copy of .Net magazine and the free CD was missing. Any day now the lack of accrued revenue that they'll have earned from will have added up to the point that the company will fail. I just know that when (not if) this happens the board members will remember the CCTV footage of me a month after the incident occurred when I stopped in the doorway and turned around with a look of abject disappointment on my face. It wasn't just disappointment that I didn't have the latest copy of Netscape Navigator, but it was disappointment in them personally for their failures. Any day now.
You mean you've never been to IKEA?