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There's actually a very good range of lightweight kit at Kilver at the moment, great for getting your summer / holiday kit in order.
And Eyebrows isn't wrong; if you email or ring up, they'd be more than happy to suggest/provide some great routes for you. Also, they are looking to have regular weekend rides going from the shop, you could join one and not have to even think about the route.
Discounts at Kilver are roughly 40% and sometimes more, though the nature of past season stock means that popular items sell out in popular sizes rather quick. However, National Rail prices are pretty bloated, so I can't guarantee that it would be worth the trip for just a few items.
I'd suggest making it part of a day trip.
im spending five days in london next week. Would you consider a quick visit to kilver worth it both in terms of the average offerings (mens size medium-large) over there and the amount of money saved in discounts vs the train ticket prices?