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Good luck when you restart. It's a tough industry.
Businesses all need to be sustainable perhaps a cheaper brand should be run parallel to BRP to support it.
Like Enzo ferrari had to build the Fiat engined dino to support his v12 gt cars that he loved. He didn't put the Ferrari badge on it. That move ultimately saved the company.
wildwest
user67649
It is when you're more interested in making bags than making money like I was! :)
But... As Stallone so eliquently put it in 'Lock up'. . . "nothing's dead around here until it's buried" :)