Hey Ed, Fiori were a very Italian sounding brand that actually emanated from Norco Bikes here in BC, Canada (they did a similar thing with licensing the Nishiki name in Canada during the 10sp road bike boom). The thinking being an Italian sounding brand would resonate a little better with the higher-end builds (nicer tubing, parts) and corresponding prices than Norco (smoke and mirrors). I'll see if they have the corresponding old catalogue at work tomorrow. Were your folks neighbours originally from Canada? That would explain how it got to France (not sure they were sold outside of Canada).
Hey Ed, Fiori were a very Italian sounding brand that actually emanated from Norco Bikes here in BC, Canada (they did a similar thing with licensing the Nishiki name in Canada during the 10sp road bike boom). The thinking being an Italian sounding brand would resonate a little better with the higher-end builds (nicer tubing, parts) and corresponding prices than Norco (smoke and mirrors). I'll see if they have the corresponding old catalogue at work tomorrow. Were your folks neighbours originally from Canada? That would explain how it got to France (not sure they were sold outside of Canada).
http://www.labicycletta.ca/fiori-bicycles/