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Should be ФОФФА, surely?
According to http://londonmania.ru/stories/english-bicycles/Foffa-bikes, your double Ф is correct. Mind you, they have a pretty narrow view of English bicycles so I wouldn't rate them as the definitive source. Davide Foffa of plesiosaur fame gets the same transliteration, so you're probably OK.
gbj_tester
@Oliver Schick
Should be ФОФФА, surely? (Or would it be only one Ф in the middle?)