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We'll have to agree to differ on some of those points, but the point I'm trying to make (badly) is you need a negative campaign with a simple message. You don't even need to propose solutions just talk about "investment" in people.
BUT most important you need a united party. People were desperate to vote Brown/Blair out. But it was only when you finally had the credible opposition of Cameron did it happen - and not by much.
hugo7
It is a start,
but I seem to remember this being the theme of '80s Labour,
and
the Mail/Express/Sun reading 'core Labour vote' were told 'The Cuts' would only affect
the workshy, 'loony Leftie bolshie Union members', 'public sector workers on bloated salaries with gold plated pensions', 'welfare scroungers', etc, etc.
Sorry to be unenthusiastic, but it clear that the Tories are the enemy of all but the very priviledged, but the drip,drip, drip, of the Rightwing media pointing at strawmen/women dissipates the well founded rage that most of us have not gained from nearly 40 years of Trickledown.