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I never said Sram invented electronic shifting, they just didn't bother with the pointless half-way house of a wired shifting system, and have been first to the bring a proper update to the groupset market since Tullio Campagnolo :)
Being cynical, I'd imagine wireless shifting was always on the Shimano road map. Just they wanted to sell wired first and make extra money. Why sell one group set when you can sell two ?
cough Mavic Zap cough
I never said Sram invented electronic shifting, they just didn't bother with the pointless half-way house of a wired shifting system, and have been first to the bring a proper update to the groupset market since Tullio Campagnolo :)
@smallfurry I don't really think what the pro peloton want drives innovation any more; my point was that Shimano are scrambling for excuses. It's not hard (apart from expensive) to build a bike that confers some performance advantages over stuff allowed in UCI racing, even if that's only disc brakes and a lighter total weight.
Not really fussed about Shimano sticking a longer cage on their derailleur as some kind of worthy accomplishment in R&D.
p.s. this is all moderately tongue in cheek. I enjoy my position as resident eTap fanboy, but I'm totally happy with my various cable groupsets.