Which Groupset?

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Tychom in reply to @Ste_S

Can't remember which article I read but it seemed to suggest this new groupset is entirely replacing Athena.

[edit]

Though Campagnolo had an existing mid-range 11-speed group, Athena, the decision was made to create a new group, rather than redesign an existing one. I did ask why a new group was considered preferable to updating Athena, and I didn’t get a very clear answer.

That's from the bicycling.com article. A bit vague tbh.

From elsewhere (cxmagazine)

The group is designed to compete with Shimano’s Ultegra kit and replaces the Athena groupo in the line-up.

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Ste_S in reply to @Tychom

Athena is £399 on Ribble at the moment, Ultegra is £449.95.
Campagnolo talk about Potenza being Ultegra pricing + 'Campagnolo Soul Tax'.

Name change is to hide the fact they've jacked up the price of Athena by around £100 ? Sure it's got a fixed Powertorque and some trickle down features from Chorus etc, but Shimano generally do that and keep the price the same.

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