• How about:

    Hello Jonathan,

    I’m writing to you about my experience of my F-Si. I’ve been riding Cannondales for [period] years, I’ve had [number] in total and currently have [number]. I bought the F-Si because I love the Cannondale history, the technology - it’s the brand that means the most to me for both road and mountain bikes.

    I rode my F-Si for 60 glorious miles, and then (unfortunately) the problems began.

    The short story: I bought a Carbon F-Si. After 15 hours on the bike the Lefty failed and needed a warranty repair. I took the bike to a UK based authorised service agent.

    • The service agent damaged the bike in the process of re-installing the Lefty. It’s now unsafe to ride.
    • The service agent has made it clear they take no responsibility for this.
    • The damage is to the OPI steerer system and the headtube downtube junction.
    • Repair of the Lefty took four weeks, it’s still not finished
    • The bike was not safety checked or ridable when I went to collect it, six weeks from first bringing it in.
    • The service agent was prepared for me to ride the bike away in a dangerous, unchecked condition.
    • I have no faith in their work, or the condition of the bike, going forward.

    I love the Cannondale brand, and I know it doesn’t stand for the service which I’ve received - I am asking you to contact your colleagues at CSG UK so that they can make this right.

    Thank you for your help in this matter.
    Yours sincerely,
    Howard

  • This is pretty much the email I wrote to the head of Specialized UK after some crap work by a Specialized concept store and a poor warranty experience. I also pinched his email from LinkedIn. I got an email back from him the same day- ended up with a pair £1500 pair of wheels and a brand new bb30 S-works crankset.
    Definitely pays to underline that you've been a long term customer, and have invested in the brand. No-one up top ever wants to hear this kind of thing.

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