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London Fixed Gear and Single-Speed is a community of predominantly fixed gear and single-speed cyclists in and around London, UK.
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@JonoMarshall
Sponsorship money often takes the path of least resistance, you cannot negotiate good terms, or improve the sport (for everyone) without using an umbrella organisation/community.
Sponsorship offers are finite and few, it's pretty irksome when people cannot see the opportunity cost of their own self-interest.
Getting people to work together is often thankless and hard, good luck to all involved whatever you decide and make sure you read/sign a contract.