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Maybe Middle England need to be taken on the Conservative Journey, one (chargeable) A&E department per county, no GP service, private refuse collection, private police forces springing up to replace the deprecated public police service, a choice of either fee paying education or an apprenticeship, and re-homed in the North of England if you don't have a job.
Dammit
Chalfie
But they lost it because they didn't appeal to middle England.
You can't win a majority in Britain without bringing middle England with you. Blair knew this, Labour have proved it in the last two elections.
Middle England saw Miliband as 'Red Ed' and wouldn't vote for him. As appealing as moar left is, it is not the answer.