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Hmmm....
Looking at their website, it does (on first reading) give the impression that they designed them, eg referencing the first design draft.
But re-reading the page, it is quite carefully worded: "We wanted to market a bar..." [my emphasis] etc.
Also, the blog post I linked to only refers to warranty issues and not intellectual property rights: which you would expect the original designer to do. Although they do stress that the bars they are selling are unique.
So who did design them? I may be wrong, but I didn't know Hong-Fu produced original components of this complexity.
If I understand the situation correctly, ADR designed and developed the bars, that Hong-Fu rattled off a copy and PDQ are Hong-Fu with a mark-up.