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He was, but it's the same.
It's not a pipe, it's a picture of a pipe.
There is no spoon, because in the matrix it's a simulation of a spoon.
My example is better because it's one of the original memetic images, posibly the inventor of the image with subtitle meme.
And also because the dress looks like different things because it isn't a dress, it's a picture of a dress. Your brain is interpreting the dots on the screen to be a picture of a dress and your knowledge of lighting informs whether it's a white and gold dress in a shaded room or a blue and black dress in bright sunlight.
But I hoped all that was conveyed by the words cest ne pas une pipe.
I thought Rob was on about:
https://www.youtube.com/watch?v=dzm8kTIj_0M