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  • This fashion for placing text on bikes so it's partially obscured. Where did it come from? Where will it go?

  • This fashion for placing text on bikes so it's partially obscured. Where did it come from? Where will it go?

    Text inside the tubes.

  • Canyon. It's integral to their identity (for which they won recognition from Graphis I think).

    They quite cleverly only obscure the lower portion, leaving the type completely legible.

    Rose (on their bike's downtube) cut off the letterfom around the meanline which doesn't work at all. #doingitwrong

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