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The value you get from entering an Ironman event over another triathlon event is brand awareness.
For some many this means status.
For me it means less tedious conversationsEg: co-worker: why are you alway is in the gym, come out and get
pissed, snort coke. tommy: I can't because im tapering for an Ironman
co-worker: oh.. thats cool, I think i know what this is... fair enoughThis also increases levels of charitable fundraising that helps gain backing of the local authorities and community allowing racing on closed roads.
I will be expecting the event to exceptionally well run, given their funds and experience.
I just hope I don't find all the additional bs around it too nauseatingAre you targeting a Kona spot Ed?
The whole Ironman thing can do one, to be fair.
£500+ to do a bit of exercise?
Fuck the fuck off.