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@exedanni
@dubtap exactly - it's just a legal distinction in the UK that they aren't allowed to be called races. The fact that you don't need a race licence or don't get points is irrelevant. There is something much more important at stake, which is the bragging rights to your friends about your finish time.
When you get such a wide range of abilities it sort of boils down to 3 categories - riders who are happy just to be able to complete the distance, riders who want to ride a nice course but not too bothered about the time, and serious riders who want to set a fast time (the race part). The beauty of a sportive is it accommodates all three.